tag:blogger.com,1999:blog-2846014851450816942.post7240595508413362864..comments2023-06-16T06:57:31.480-04:00Comments on inside workplace wellness: New Pricing Structure for Fitness Classes -- Two Out Of Three Ain't Badjmcnicholhttp://www.blogger.com/profile/06706705873076005288noreply@blogger.comBlogger2125tag:blogger.com,1999:blog-2846014851450816942.post-82247041247558071782010-07-30T15:25:43.912-04:002010-07-30T15:25:43.912-04:00Our new kettlebell class is getting a lot of inter...Our new kettlebell class is getting a lot of interest. Our overall enrollment is now up to 64 (three more staff members than last session) and the average number of classes is up to 2.0 from 1.8. <br /><br />@Incentive Intelligence Thank you for your comments. We're contemplating taking attendance during our classes so that we could try some of your suggestions. We successfully used commitment forms with our Biggest Loser Campaign. I think you're right that they postively influence behavior.jmcnicholhttps://www.blogger.com/profile/06706705873076005288noreply@blogger.comtag:blogger.com,1999:blog-2846014851450816942.post-52465467644106729952010-07-26T18:09:01.666-04:002010-07-26T18:09:01.666-04:00Couple of other thoughts to help...
Ask about reg...Couple of other thoughts to help...<br /><br />Ask about registration well into the future... ie: Enroll today - start in 3 months - people make much different decisions when time is involved (called temporal discounting)<br /><br />Charge people for not attending - this has actually worked well for some fitness operations (fear of loss versus gain is more motivational)<br /><br />Pay a "dividend" for attending - ie: return some money as they attend - do it each time to reinforce their attendance (operant conditioning)<br /><br />Publish attendance rates (if they are good) this communicates to those that don't attend that they are in the minority - no one likes to be in the minority (consensus and social proof)<br /><br />Have them sign a "commitment" form - the mere act of committing will influence future attendance. Remind them regularly ( in a nice way ) about their commitment. (commitment and consistency principle of persuasion.)Paul Heberthttps://www.blogger.com/profile/09241698251191402138noreply@blogger.com